10 social media marketing tips for businesses
Social media should be a key piece in your brand’s marketing strategy, but it’s not a one-size-fits-all product. Here are ten tips for how your business should use these channels.
SocialWeaver automatically sends employees a request to update their LinkedIn account two weeks before their current token expires. This keeps their account connected and ensures uninterrupted advocacy participation.
That said, there are times when you might want to manually trigger an update request. For example, when you’re:
Manually requesting a LinkedIn account update refreshes the employee’s token for another 12 months and helps ensure they continue to receive content notifications as expected.
The selected employees will receive your message via the selected channel, along with a prompt to reconnect their LinkedIn account. Here's what the notification will look like on Microsoft Teams:
And on Slack, it'll look something like this:
Once an employee reconnects their account, you’ll see a solid green circular token meter next to their name on the Employees page. Hover over the icon to confirm the token is valid for another year.
This ensures their LinkedIn account stays connected and ready for the next round of engagement.
Switch from manual to automatic mode on SocialWeaver to let your admin engage with LinkedIn content on your behalf during advocacy campaigns.
Learn how to renew your social media account tokens with SocialWeaver, ensuring uninterrupted access and management of your channels. This article guides you through the process of reauthorization and explains the importance of access tokens in maintaining up-to-date channel information.
Use hashtag groups to quickly add many hashtags to your posts to increase reach and visibility without wasting time.
Integrate SocialWeaver with your favorite apps using Zapier.