10 social media marketing tips for businesses
Social media should be a key piece in your brand’s marketing strategy, but it’s not a one-size-fits-all product. Here are ten tips for how your business should use these channels.
Yousif Abood
What are channels?
We place a big emphasis on channels, so if you’re new to SocialWeaver then you might be wondering what the fuss is about. Have no fear, because we’re about to explain everything.
Channels are essentially the different data sources that can be connected to your SocialWeaver account. Social networking sites are channels, and so are RSS feeds. In fact, anything that you can connect to SocialWeaver is a potential channel.
When you first sign up for SocialWeaver, you’ll need to connect some channels before you can create a streams dashboard, compose new content, or much else.
There are two different types of channel inside SocialWeaver.
Private Channels
These are the channels that you own yourself and have administrator access to. When you connect these accounts to SocialWeaver, you’ll be prompted to give SocialWeaver access to the channel so it can read your data.
Public Channels
These are publicly available channels that you and your brand don’t have access to. As long as the channels are public, you can add them to your SocialWeaver account.
You can learn more about channels in the following help center articles:
